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Australia’s appetite for organics at record levels: New organic market report

The latest Australian Organic Market Report reveals the nation’s organic industry could be anticipated to reach or exceed 2 billion Australian Dollars by 2018.

Cover Australian Organic Market Report

Cover Australian Organic Market Report

(19/04/2017) 

The Australian Organic Market Report is a highly respected publication commissioned by the sector organisation Australian Organic. It tracks industry and consumer trends in the Australian organic marketplace based on research by the Mobium Group and the University of New England.

The report includes numerous attractive graphs and informative tables.

The 2017 report (most data as of 2016) has some interesting industry statistics including:

  • The number of certified organic operations in Australia grew by 5%.
  • The organic products exported from Australia grew by 17% (export volume in metric tons).
  • Bakery items showed more than four-fold export growth between 2015 and 2016.
  • Exports of sheep/lamb meat, cosmetics, alcoholic drinks, dairy products and chicken all showed exceptional growth.
  •  Australia has 53% of the world’s organic farmland. (See also The World of Organic Agriculture 2017 that includes the 2015 data for Australia). 

The report also includes information about organic shoppers:

  • More than two out of three Australian households say they bought at least one organic product in the past year.
  • Personal health for the buyer and their family is the strongest driver.
  • Fruit and vegetables, dairy and home-cooking ingredients are the leading food basket categories for organic shoppers in 2016.
  • Most shoppers are aware that certification marks are used on organic products as a ‘guarantee’ of authenticity.
  • An organic certification mark increases the confidence of two-thirds of all shoppers in the certified product.

The Australian Organic Market Report is funded by Horticulture Innovation Australia Limited using voluntary contributions from Australian Organic Ltd.

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